Sportal365 partners with Sportradar to bolster technology offering and enhance fan experience.

Deal between Sportradar and Sportal365

Sportal365, the leading sports content management system, has entered a partnership with Sportradar, a leading provider of sports betting data and sports entertainment services. The agreement will see the two companies integrate their digital marketing technologies in a bid to provide superior sports content solutions to publishers and bookmakers worldwide.

Stilian Shishkov, CEO of Sportal365, commented on the partnership announcement: “The partnership with Sportradar underpins our core mission as a company – to offer best-in-class pre-integrated solutions to our clients. The world of sports entertainment is increasingly fast-paced, super competitive, and fragmented. Fans are consuming sports content in ways that few of us could have imagined 10-15 years ago which opens up totally new opportunities for publishers, bookmakers, and virtually anyone dealing with sports content production and fan engagement. We believe that the future belongs to those who create stellar user experiences by utilizing the best sports content services on the market. By integrating globally renowned services such as Sportradar’s data APIs, and ad:s, their full-service digital marketing solution, our clients won’t have to settle for anything but the best.”   

Rainer Geier, Chief Product Officer – Sports Entertainment, Sportradar said: “We’re excited to be collaborating with Sportal365 on a partnership that will provide operators and media owners with high quality and engaging content that can be served to fans in an efficient and targeted manner.”   

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